Job boards warn of shockwaves to hit the media buying industry

WeLove9am – Press Release Issued: 04/04/24

Today marks a pivotal moment in the recruitment media industry as WeLove9am, an award-winning employer branding and marketing communication agency, unveils its groundbreaking approach to media buying.

This innovative offering not only promises transparency and honesty, but also delivers tangible benefits to clients – shaking the foundations of traditional practices in the global recruitment media market.

With the introduction of a profit-sharing model, the agency is set to disrupt the status quo. This initiative redefines the relationship between client and agency, with clients now directly benefiting from the agency's success in media buying.

Mark Bevans, Founder and Managing Director of WeLove9am, emphasised the need for transformation within the industry, stating, “The media buying market has been far too antiquated over the last decade. It’s time for this industry to be more honest and transparent in its approach. By offering to return some of the commission the agency earns from buying media to the client, the whole war for talent will get a little easier”.

Under this pioneering model, clients will receive a share of the agency's profits generated through media buying services. This approach not only incentivises WeLove9am to secure the best deals for its clients, but also aligns their interests with those of the organisations they serve.

While this offering may seem like a win-win for clients, Mark also issued a word of caution. “I’m conscious that other agencies may try and follow suit, but clients need to be careful because by doing so other value-added services may drop off, things like creating job adverts and real-time performance monitoring, in an attempt to save some of the discounts. Which is a service that will continue at WeLove9am.” Mark cautioned. “I think our moral compass is too strong, we owe it to our clients to make sure that if they are buying media from us, then their job adverts perform to the best ability.”

As WeLove9am paves the way for a new era of transparency and accountability in recruitment media, it reaffirms its dedication to empowering organisations with the tools and insights needed to thrive in today's competitive market.

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Notes to Editors

WeLove9am is a multi-award-winning employer branding and marketing communications agency. 'Experience the world of work differently'

Contact: hello@welove9am.com

Find out more: visit here

Address: WeLove9am Ltd, Studio 10 Priory Court, Poulton, Gloucestershire GL7 5JB

Availability: Monday to Friday. 9am–5.30pm GMT.

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