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Why you’re doing employee surveys all wrongEmployee surveys are a powerful tool for improving your employer brand and retention. But to get the most out of them you need…28 September 2023
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Culture marketing: From office to onlineCulture marketing is a powerful way to humanise your employer brand, attract top talent and build a loyal talent pool. But what is…13 September 2023
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Employer brand management: The next step for employers?An employer brand isn’t just a one-off project – it needs to be nurtured day in, day out. For that you need an…16 August 2023
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Are you telling the story of your employer brand?You might be telling candidates why they want to work for you, but are you showing them? Employer brand storytelling is the most…09 August 2023
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How rainbow washing is harming your employer brandPride is about more than slapping a rainbow sticker on your logo for a month. It’s about being true to your values and…14 June 2023
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E16. Recruiting a new generationGen Z: entitled snowflakes or the generation that will change the future of work? Whatever you think, by 2025 Gen Z will make…16 January 2023
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Are you speaking your candidates’ language?Thanks to social media, we now have more opportunities to speak directly to our customers than ever. And that’s made us more mindful…22 August 2022
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E15. Artificial HarmonyHow do you feel when you hear the phrase ‘conflict at work’? Uncomfortable? Well, don’t. Teams that avoid conflict at all costs breed…16 August 2022
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E14. Employer Branding Vs Talent BrandingDo you market your company’s best bits? Does it have employee appeal or talent appeal? Attracting and retaining talent is today’s challenge but…14 July 2022