Sales staff raved about choosing their own hours, and being able to set their own targets for earnings.
And the back-office support..! Head Office spent literally millions every year on marketing and setting up appointments, so new starters’ businesses could be a success out of the blocks.
So we analysed all that data, and our formula powered interactive sliders to show - genuine - potential earnings based on hours.
What’s that? You can only work ten hours a week? No problemo! Set the slider to 10, and see what you could earn - oh, and here’s a video case study from a happy someone who’s done just that and earns a packet.
Bingo! The ‘Own Your Own Hours’ campaign bigged up that flexibility, the freedom to be your own boss, the award-winning training and HQ support and provided the reassurance of moving from salary to self-employment - but as part of a massive business that enjoyed great consumer perception.