Caring in the community
EVP, careers site, social campaign and EVP film
Jewish Care, where every interaction tells a story.
In the depths of surveys and dynamic focus groups, we uncovered a narrative that goes beyond numbers, revealing a workforce united by a shared mission to make a difference.
Lightbulb
Within surveys and focus groups, we didn’t just uncover data – we revealed a vibrant story of love every day. What started as a quest to understand our employees’ reason why became a journey of discovery.
We realised their workforce isn’t just a team – they are champions of caring, fuelled by a collective mission to impact lives. Through pride, support, and unwavering dedication, Jewish Care’s culture shone brightly, revealing its unique values and identity.
We filmed an EVP video featuring the diverse faces of the team – from chefs to managers, to carers. This production illustrates how every individual, regardless of their role, adds meaning and passion to their collective purpose.
What we did
With insights from surveys and heartfelt discussions, we set out to create Jewish Care’s EVP, centred on four pillars: acceptance, support, care & compassion, and excellence. These pillars define Jewish Care’s essence – a place where employees feel valued and empowered.
Our journey led us to create “Love: every day,” an EVP that embodies the compassion at the core of Jewish Care. Through initiatives like revamping our career site and launching a social media campaign, we’re spreading the message of “Love : Every Day,” inviting like-minded individuals to join us in making a difference through care and compassion.
